Shape tomorrow, Today

The Denim Experience

The Cost of Denim

Step into a world of cotton threads and discover denim’s hidden price.

The Factory

Go behind the scenes of dyeing and manufacturing, where water, chemicals, and energy are consumed on a massive scale.

A Beacon of Hope

Explore how innovators are transforming denim’s future and get to know the businesses driving a more sustainable supply chain.

Our Denim Decoded Exhibitors

Getting Here

🎀 We asked.

πŸ‘– They answered.

How much water does denim really use? What does β€œresponsible fashion” actually mean? And why should any of us care?

We put the tough questions to the people working behind the scenes of fashion innovation and sustainability.

πŸ’‘Featuring insights from BluConnection and CleanKore. You might never look at your jeans the same way again.

Bring your favourite partner-in-crime and enjoy 2 workshop tickets for the price of 1.

Available sessions:

πŸ“… 27 June | 10.30am – 12pm
πŸ“… 4 July | 11am – 12.30pm
πŸ“… 5 July | 2pm – 3.30pm
πŸ“… 12 July | 11am – 12.30pm

Limited slots available.

πŸ”— Book now via the link in bio.

#ImpactRetail #DenimDecoded #SGEvents #ThingsToDoSG #FashionWithPurpose #ReduceReuseRewear

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πŸ‘– The future of fashion isn’t waiting to happen. It’s already being made.

For Part 1 of our new series, we asked voices from @nanyangpoly , @chunkiefilmhouse , and @thepossibleclass:

πŸ’­ Why does Impact Retail: Denim Decoded matter right now?

πŸ’­ How can programmes like this spark real change?

Their message was clear: awareness is where it starts. Action is what moves the needle.

That’s what Denim Decoded is all about. Unpacking the hidden journey of your jeans and showing how everyday choices can help shape a more circular fashion future. ♻️

🎟️ Curious? Come see it for yourself.

πŸ”₯ Limited time 1-FOR-1 tickets are now live at the link in bio.

#ImpactRetail #DenimDecoded #SGEvents #ThingsToDoSG #FashionWithPurpose #ReduceReuseRewear

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The conversations at our launch made one thing clear: most of us wear denim every day, but very few of us know its full story. πŸ‘–

That's exactly why we created Denim Decoded, the first theme under Impact Retail.

We were honoured to have Senior Minister of State @simannsg join us to mark the launch and share the importance of building a more sustainable future through collective action.

Guests then put their detective skills to the test in our immersive WHODUNIT? experience, working together to solve the kidnapping of Jodi Pink while uncovering the hidden journey of denim.

The event ended with a hands-on upcycling workshop, where participants transformed discarded denim into unique keepsakes to bring home.

A huge thank you to everyone who joined us and made the launch such a memorable one.

Missed the launch? Denim Decoded workshops are now open to the public.

Enjoy our 1-for-1 ticket promotion and bring a friend along, available for limited time only.

🎟️ Tickets via the link in bio.

#ImpactRetail #DenimDecoded #SGEvents #ThingsToDoSG #FashionWithPurpose #ReduceReuseRewear

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